“Part of Naylors’ success lies in our tradition of working the soil with much love and care.”

(Simon Naylor, CEO)

Our Story

In the beginning…

It all started in 1909 when William Naylor journeyed to Lincolnshire, UK to help his sister out. Having fallen in love with the beautiful countryside, he decided to put down roots and bought a little farm.

Throughout World War I and II, when food was scarce, Naylor continued to run a working farm. It provided a steady supply of food crops even through those times of crisis.

This speaks of the importance of reliability and consistency of supply for Naylors, even during times of crisis. We care about our customers and never let them down. These qualities have become synonymous with Naylors right from the start, and have remained at the core of our business even today, through consistent application over the years.

Where are we today?

With a team of dedicated agronomists, Naylors still run a truly authentic British farm. Through continuous innovation using modern technology, we continue to grow and adapt with changing times.

As the fourth-generation of the family oversee the company, Simon Naylor has taken his family-owned business to the next level, diversifying from the cultivation of premium vegetables into food manufacturing.

At Naylors, we don’t just pre-pack our salads with quality produce harvested from our own farms. We care about offering our customers the very best − we have an inhouse team of chefs crafting well-tested, scrumptious recipes for all our salads.

We love what we do! We hope you do too.

As a family-owned business, we are passionate about what we do, taking great pride in what we grow and create.

Our Mission & Vision
Our Mission

To establish our brand in Singapore and Malaysia as an authentic and premium British farm-to-table food producer. To complement the modern and busy city lifestyle with a range of delicious and premium pre-packed salads adapted to local tastes.

Our Vision

A world-famous brand synonymous with fresh, authentic and premium British produce operating in Southeast Asia, United Arab Emirates, North America, and other European countries.

Our Core Values

A passion to deliver the highest quality food solutions to our customers.

Our commitment to continuous innovation and excellence has led us to owning the patent for cultivating pink cabbages. That’s right: Naylors is the only producer of pink cabbages in Europe.

Corporate Social Responsibility
Naylors for Charities

We donate a percentage of sales proceeds to charitable organisations in Malaysia and Singapore.

Share your #Naylors moment on Instagram
  • This isn’t just your standard crate of cabbage, it’s the beginning of something magical…

Naylors Coleslaw uses our farm-grown fresh white cabbages. These are specially cultivated and handpicked for our unique recipe, so that our customers always get the very best.

This key ingredient is what gives our coleslaw its signature CRUNCH that we all know and love 💚

#Cabbage #Farm #British #Lincolnshire #fresh #FarmtoFork #Cultivate #Crunch #vegetarian #Coleslaw #Naylors #CabbageKing
  • Coleslaw has been one of the go-to side dishes for many years and we have never loved it more than we do now… …Naylors offers you the chance to enjoy your favourite side dish in a variety of exciting flavours! 
Spruce up your meals with our original recipe, cheesy slaw or a just-as-delicious reduced-fat version. There really is no reason for any meal to go dry, or simply, without Naylors 👑 
#Naylors #FarmtoFork #Coleslaw #NEW #ComingSoon #British #FarmFresh #Cabbage #Crunch #flavour #lowfat #cheesy #SideDish #CabbageKing
  • Not only do we produce premium coleslaw, our potato salad is also delicious!

A beautiful side for a balanced meal, try it with butterfly lemon and garlic chicken or a tasty fillet of fish. For those on a meat free diet combine the potato salad with a fresh veggie burger 😋

#coleslaw #potatosalad #mayonnaise #potato #British #Naylors #BalancedDiet #veggie #Halal
  • We believe that Naylors Coleslaw is best enjoyed with others 😋

The next time you share a meal with your partner, family or friends, post a photo with #NaylorsMoment for the chance to be featured on our wall!

Happy dining – the Cabbage King 👑

#CabbageKing #Coleslaw #NaylorsMoment #NaylorFarms #Cabbage #FarmtoFork #CRUNCH #Family #Friends #British
  • The Syngenta team are getting things ready to welcome our customers for the October #Veg Open Days! 
The event runs from the 9th to the 10th of October at our Surfleet Seas End #Farm, Lincolnshire. 
#Broccoli #Cabbage #Cauliflower #BrusselsSprouts #Onions #Salads #Pollinators #UK @syngentacropsuk
  • Our famously #CRUNCHY, creamy Coleslaw and delicious Potato Salad products are now on the shelves in Alosra Supermarket, #Bahrain, thanks to our partners Adel and Sadiq!

Grab your farm-to-fork salad this weekend - we are running a special introductory offer of just BD 0.995 per pack!

#bahrainfood #bahrainfoodies #bahrainexpats #british #coleslaw #cabbage #halal #farmtofork @alosrasupermarket
  • We're nearing the end of the second day of The Restaurant Show!

Thanks to everyone who came by to visit #TeamNaylors.

If you haven't had a chance, we'll be at stand UV69 tomorrow.

#coleslaw #potatosalad #exhibition #cabbage #farmtofork #TSR2019 #food #foodie #photo #photooftheday #vegetarian #delicious #mouthwatering
  • Proud that our #success story is up on the @bmccmalaysia website!

Read more about this fantastic #partnership which has benefited our #business in #Malaysia... http://www.bmcc.org.my/trade/for-uk-companies

@kfcmalaysia #coleslaw #coleslawcrunch #cabbage #cabbageking #Britishfarm #farmtofork #website #digital #blog #article #successstory #photo #photooftheday #instagood