One of Europe’s largest cabbage supplier partners with leading South East England food distributor
Wed, 06/05/2020

Throughout the COVID-19 pandemic, shops nationwide have seen surges in demand for long-life foods such as rice and pasta, leaving many gaps on the shelves.

Naylor Farms, one of Europe’s largest cabbage farms situated in Lincolnshire, have created their own brand of long-life coleslaw and potato salad products. They have discovered a way, using innovative technology, to preserve the flavour, freshness and nutritional content in their products for up to 120 days, without preservatives. Naylors offer a viable alternative to other long-life items which are currently more difficult to come by.

The farm has recently entered into a partnership with Camelot Foods, a food and drink manufacturer and distributor based in the South East of England. The experienced business has been around for over 30 years, enjoying significant growth from its conception as a family convenience store. Today Camelot Foods supplies many independents and chains throughout areas including South London, Sussex and Surrey.

Simon Naylor, CEO and fourth generation of the Naylor family commented on the collaboration, “We’re incredibly excited about the partnership with Camelot Foods, thanks to their expertise and infrastructure we are able to supply our ready-to-eat salads to more people, whilst bringing in revenue for independent stores.

“When we created the products, we wanted to provide people with a healthy, high quality side-dish that can be stored for a number of months. It’s the perfect product for coleslaw and potato salad fans, as well as those who are unable to get to the shops often – Camelot Foods are helping us get the products to those who will benefit.”

Thanks to a combination of fresh vegetables Naylors use in their recipes, the coleslaw and potato salad products contain essential nutrients which make up part of a balanced diet. You can get one of your five a day by having slightly more than one serving of Naylors Original Coleslaw (there is a Reduced Fat version too).

Keeping on top of a healthy diet has always been vital. During times of social distancing and self-isolation eating the right foods has become even more important to help build and maintain a strong immune system, good overall physical health and to support mental wellbeing. 

Naylors’ famous crunchy cabbage, carrots and onions are the core vegetables in the Original, Reduced Fat and Cheese Coleslaw flavours. Between them they contain vitamins A, B6, C, K1 and H as well as fibre, manganese, potassium and polyphenols.

There is evidence that these nutrients, vitamins and minerals support a wide variety of important body functions from keeping cells and the immune system healthy to combatting low moods and depression.

The high polyphenol levels found in cabbages may mean that this type of brassica vegetable could be a great source of antioxidants. There is research supporting antioxidants role in helping to neutralize free radicals. These free radicals can damage cells and lead to conditions including diabetes, cancer and heart disease.

Naylors also have a vegan range in production, which we could also see on the shelves in independent stores soon.

Share your #Naylors moment on Instagram
  • Our NEW vegan coleslaw is flying off the shelves - literally!

And not just due to stock piling... 🤣

Catch the coleslaw in your basket or on the conveyor belt by screen-shotting the video exactly when it lands, post the screenshot on your story and tag @Naylor_Foods for your chance to be sent a FREE batch of our new Vegan range of ready-to-eat salads! 😁🥬🥕🥔 You’ve got to be in it to win it, what are you waiting for? Give it a go! 
The winner will be selected from the comments on Friday 29th

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  • Our NEW Vegan Coleslaw and Potato Salad is just what the growing vegan market ordered!
The same signature CRUNCH 🥬🥕
The same delicious creamy coating 🤤
And the same quality British grown veg 🇬🇧
Now vegan friendly and available across areas of the world! 🌎

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  • We are now stocking our premium range of Naylors ready-to-eat salads at @coop_danmark and @irmadanmark 🇩🇰🇩🇰🇩🇰 Keep an eye out for our creamy CRUNCHY Coleslaw and Potato Salad products kommer til butikker i nærheden af dig! (coming to stores near you!) #Denmark #Coop #Coleslaw #Europe #FarmtoFork #International #Coleslaw #Cabbage #Potatosalad #BritishProduce
  • NEW! 🎉

Our new premium Naylors’ CRUNCHY Coleslaw and Potato salad is now #Vegan friendly!

There is a Naylors’ ready-to-eat salad for different dietary requirements and taste preference. Now we can truly start to share more #NaylorsMoments 👑💪 From farm to fork, Naylors is for everyone 🙌

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  • Did you know our new Vegan Coleslaw and Potato Salad lasts for up to 180 days, many more than regular ready-to-eat salads. Here’s some other things that you can do before our delicious coleslaw runs out of date:

Run across America - 155 days

Fly to Mars - 148 days

Learn a language 
Watch the Harry Potter film series 230 times

There is nothing else like this on the market, get in touch to see how you can stock this product in your store:
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  • Shredded cabbage, carrot and onion dressed in our signature creamy vegan mayonnaise, our brand new vegan ready-to-eat salad range can transform your offering and help you cater to the growing vegan market.

You won’t find a product quite like this, with up to 180 days shelf-life and that’s without using preservatives!

Get in contact here to find out more: -
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  • Our Vegan Coleslaw and Potato Salad recipe is out now and they taste just as good as the original!

Through innovative technology and without the use of preservatives, our coleslaw stays fresh for up to 180 days whilst regular coleslaws may only last for 3!! This longevity makes it an undeniable option for your business especially with a growing demand for vegan products. Get in contact here to find out more:
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  • Calling all grocery independents and small chains!

Our brand new Vegan Coleslaw and Potato Salad range can give your business a competitive edge. 
The 180 day longevity using no preservatives means you may not need to worry about food wastage, something that is a concern for many retailers stocking ready-to-eat salads with short shelf lives - there is no alternative on the market for this product!

Available now, get in contact with us here for more details:
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