In 2019, Naylor Farms went into partnership with QSR Brands, an industry leader in Malaysia’s retail food sector and operators of the popular KFC and Pizza Hut chains throughout the country.

In the first half of the year, Naylor Farms became the exclusive premium quality cabbage supplier for KFC Malaysia’s coleslaw – a popular side dish from the menu of one of Malaysia’s favourite fast food outlets.

A partnership that spans continents…

Sometimes businesses have to look overseas for that perfect product. The fact that our businesses are situated over 6,500 miles apart is a true testament to the outstanding quality of our vegetables, the professionality of our business and the added benefits we bring to international relationships. Years of unparalleled farming expertise and stringent, well-practised quality control processes ensure we can deliver the freshest cabbages from farm to fork, at almost any international location.

With over 600 KFC outlets in Malaysia, it’s no small task to supply enough cabbage to keep that deliciously CRUNCHY coleslaw in production, and enjoyed by customers! We were (and still are!) already well-positioned for the challenge with years of experience working within global supply chains. Being the biggest cabbage supplier in Europe, we are experts in continuous delivery keeping retailers stocked and know the processes inside-out.

Image result for kfc malaysia logo

Let’s ‘process’ this a second!

A key part of international food partnerships is ensuring the produce meets the legal and cultural requirements of the country of delivery – this is especially important with Malaysia.

Our British-grown cabbage undergoes meticulous processes for Halal-certification to cater to the dietary requirements of most of the Malaysian population. And, of course, food health and safety is critical and something that cannot be underlooked. We also have implemented our own processes making sure that each and every cabbage has that mouthwatering Naylors CRUNCH before being shipped off!

Signed, sealed, delivered

The agreement was formalised by Simon Naylor, the third generation of Naylor Farms and Mr Adi Wira Razak, CEO Upstream Division, QSR Brands. Dato’ Seri Mohamed Azahari Mohamed Kamil, Managing Director of QSR Brands and Jennifer Lopez, Executive Director of the British Malaysian Chamber of Commerce witnessed the signing.

“We are excited to venture into this partnership with Naylor Farms who share the same passion and commitment to deliver only the highest quality food to our customers. We also take great pride in serving the freshest and Halal-compliant wholesome food, and this remains at the core of our business, until today.” – Dato’ Seri Mohamed Azahari Mohamed Kamil, Managing Director – QSR Brands.

“This partnership with QSR Brands is an extension of our commitment to quality, where our vegetables are lovingly grown to bring the freshest flavours to our customers in an instant.” – Simon Naylor, the third generation of Naylor Farms.

To date, we continue to provide our delicious cabbages for KFC Malaysia’s coleslaw recipe and are looking forward to future with QSR Brands and other partners.

شارك تجربتك مع #نايلورز على إنستجرام
  • Our NEW vegan coleslaw is flying off the shelves - literally!

And not just due to stock piling... 🤣

Catch the coleslaw in your basket or on the conveyor belt by screen-shotting the video exactly when it lands, post the screenshot on your story and tag @Naylor_Foods for your chance to be sent a FREE batch of our new Vegan range of ready-to-eat salads! 😁🥬🥕🥔 You’ve got to be in it to win it, what are you waiting for? Give it a go! 
The winner will be selected from the comments on Friday 29th

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  • Our NEW Vegan Coleslaw and Potato Salad is just what the growing vegan market ordered!
The same signature CRUNCH 🥬🥕
The same delicious creamy coating 🤤
And the same quality British grown veg 🇬🇧
Now vegan friendly and available across areas of the world! 🌎

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  • We are now stocking our premium range of Naylors ready-to-eat salads at @coop_danmark and @irmadanmark 🇩🇰🇩🇰🇩🇰 Keep an eye out for our creamy CRUNCHY Coleslaw and Potato Salad products kommer til butikker i nærheden af dig! (coming to stores near you!) #Denmark #Coop #Coleslaw #Europe #FarmtoFork #International #Coleslaw #Cabbage #Potatosalad #BritishProduce
  • NEW! 🎉

Our new premium Naylors’ CRUNCHY Coleslaw and Potato salad is now #Vegan friendly!

There is a Naylors’ ready-to-eat salad for different dietary requirements and taste preference. Now we can truly start to share more #NaylorsMoments 👑💪 From farm to fork, Naylors is for everyone 🙌

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  • Did you know our new Vegan Coleslaw and Potato Salad lasts for up to 180 days, many more than regular ready-to-eat salads. Here’s some other things that you can do before our delicious coleslaw runs out of date:

Run across America - 155 days

Fly to Mars - 148 days

Learn a language 
Watch the Harry Potter film series 230 times

There is nothing else like this on the market, get in touch to see how you can stock this product in your store: https://bit.ly/2ypjppv
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  • Shredded cabbage, carrot and onion dressed in our signature creamy vegan mayonnaise, our brand new vegan ready-to-eat salad range can transform your offering and help you cater to the growing vegan market.

You won’t find a product quite like this, with up to 180 days shelf-life and that’s without using preservatives!

Get in contact here to find out more: https://bit.ly/2ypjppv -
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  • Our Vegan Coleslaw and Potato Salad recipe is out now and they taste just as good as the original!

Through innovative technology and without the use of preservatives, our coleslaw stays fresh for up to 180 days whilst regular coleslaws may only last for 3!! This longevity makes it an undeniable option for your business especially with a growing demand for vegan products. Get in contact here to find out more: https://bit.ly/2ypjppv
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  • Calling all grocery independents and small chains!

Our brand new Vegan Coleslaw and Potato Salad range can give your business a competitive edge. 
The 180 day longevity using no preservatives means you may not need to worry about food wastage, something that is a concern for many retailers stocking ready-to-eat salads with short shelf lives - there is no alternative on the market for this product!

Available now, get in contact with us here for more details: https://bit.ly/2ypjppv
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